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Summary: Want to test an email campaign to your shopping cart abandons without using a lot of time and resources? Here's a down-and-dirty campaign conducted by an ecommerce site selling gourmet teas to consumers.

Yes, includes how-to tips, creative sample and results data: continue...

Summary: We normally don't write stories about entrepreneurs, but this one stood out. The folks at Adagio Teas have grown by using best practices that many, bigger retailers should be stealing, including:
- Catalog request form that gets a 79% response rate
- Super-clean and elegant graphic design
- Clever auto-ship service offer
More details, and creative samples here... continue...