Summary:
If you’re a B-to-B marketer trying to reach prospects using Outlook or Lotus Notes, email rendering issues can be a major road hazard. Blocked images, preview panes, virus concerns -- it’s hard enough getting a single image seen, much less a 30-second video spot.
So, how can you put a video message in the email itself and have it work flawlessly? See how one nonprofit found a way around deliverability issues and put together a video-powered email test targeting ultra-busy TV station managers.
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